Differentiate Your Hair Health Range with Evidence-Informed Ingredients

Book Your Complimentary Naturopath Consultation
Hair health supplement concept with botanical ingredients for nutraceutical formulation

Explore how Annuratrofil® can support your next product innovation — with guidance tailored to your formulation, compliance, and positioning goals.

The Problem

The Hair Health Category Is Saturated

Many products in the market continue to rely on the same, generic ingredients — making it difficult for brands to stand out or justify premium positioning.

At the same time, consumers are becoming more informed and are actively seeking quality, transparency, and evidence-informed formulations.

The Opportunity

A Smarter Approach to Hair Health Formulation

Annuratrofil® is a botanical ingredient derived from the Annurca apple, developed to support:

✔️ Healthy hair growth
✔️ Hair strength and thickness
✔️ Reduced hair breakage
✔️ Antioxidant support

Position your next product with a modern, science-led approach that aligns with both consumer expectations and regulatory frameworks.

What the research says

  • Clinical study of 800 mg daily showed a 14% increase in hair density and a 34% increase in hair mass

    Increases Hair Density & Mass

  • Significant reductions in hair loss were recorded: 26% less loss at the pull test and 33% less loss at the wash test

    Reduces Hair Shedding

  • In vitro data shows reduced reactive oxygen species (ROS) and induced growth factors like FGF2 and B-catenin

    Supports follicle protection

  • In vivo studies suggest it decreases gene expression of SRD5a1, the enzyme involved in DHT synthesis

    Hormonal Pathway Support

Why Work With Us

Woman with healthy hair representing hair strength and growth support

More Than Just an Ingredient

We support brands and manufacturers across the full integration process:

✔️ Ingredient positioning and strategy
✔️ Formulation guidance
✔️ Delivery format recommendations
✔️ TGA-aligned claims and compliance considerations
✔️ Product storytelling and differentiation

This ensures your product is not only innovative — but also commercially and regulatorily viable.

What to Expect in Your Annutrofil® Call

BOOK A CALL

In your complimentary naturopath session, we’ll cover:

  • How Annuratrofil® can fit into your current or future range

  • Recommended dosing and delivery formats

  • Positioning strategies for your target market

  • Key compliance considerations for listed medicines

Duration: 20–30 minutes
Format: Virtual (Zoom/Teams)